Nikolic, Milan, Katarina Zoric, Edit Terek, Dragana Glusac, and Dragan Cockalo. “Research into the Evaluation of PR Activities in Companies from Serbia”. Romanian Journal of Communication and Public Relations 16, no. 2 (April 26, 2016): 108–123. Accessed November 10, 2026. https://journalofcommunication.ro/index.php/journalofcommunication/article/view/184.